Introducing New Dulux Trade Evolve Matt
Evolve Matt is perfect for use in the same situations as a regular Vinyl Matt e.g. internal walls and ceilings and is applied in the same way.
Currently it is only available in white, as it is more technically challenging to produce colours, but if successful we will look to innovate into producing colours. The product comes in metal can’s that are easily recyclable once empty.
Key Benefits
- 35% recycled paint content
- Lower carbon footprint** - externally and independently verified
- Professional quality matt finish
- Suitable for all normal interior wall and ceiling surfaces
- Excellent opacity & coverage
- Smooth flow for easy application
- Pack size: 5L
- Available in white only
Our process
Reclaimed
Working in partnership with resource management experts, Veolia, we are reclaiming paint, diverting it away from landfill or incineration and recycling it.
Recycled
The paint is sorted, cleaned, filtered and treated to transform it into an intermediate ready to be used in a new paint formulation.
Re-engineered
Using innovative technology the recycled content is combined with new product to create Evolve Matt – containing 35% recycled paint content, plus all the quality you would expect from Dulux Trade.
Can Evolve Matt be used like Vinyl Matt?
Yes Evolve Matt is perfect for use in the same situations as a regular Vinyl Matt e.g. internal walls and ceilings and is applied in the same way.
What paint goes in to the recycled content?
Any genuine WASTE water-based, low/minimal VOC standard wall emulsion can be used in the recycled content.
Is it only Dulux paint in the recycled content?
No, the paint can come from any known UK manufacturer.
Why is it only in white?
Currently, it is only available in white, as it is more technically challenging to produce colours.
Why is it slightly more expensive?
The product is slightly more expensive to cover the additional processing and production costs.
Is it as good as standard vinyl matt?
The quality is in the region of what you would expect from a Vinyl Matt paint.
What is the process to turn leftover paint into new?
The paint is sorted, cleaned, filtered and treated to transform it in to a new intermediate ready to be used in a new paint formulation.
What is added to the paint to clean it up?
The paint is filtered to remove any bits and treated with biocides to get rid of any bacteria.
How do you collect the paint?
The paint is currently collected through Veolia’s Waste Management Centres.
What is added to improve the quality?
Quality is paramount to ensure consistency of product, various additions may need to be made to ensure every batch is within specification
Where can I take my unwanted paint?
Please ensure your paint is disposed of responsibly at your local recycling centre or via a registered waste management company. Doing so gives us the best chance of reclaiming it and putting it to positive use
What do you do with the empty containers?
Waste containers will be recycled where possible.
Are the containers recyclable?
The product comes in metal can’s that are easily recyclable once empty.
Does it meet criteria for BREEAM/ LEED compliancy?
Testing has not yet been carried out to confirm BREEAM/LEED emissions credits, however the product may support total claims towards credits for recycled content
Does it have a lower environmental footprint than new paint?
Yes, approximately 11% lower carbon footprint than standard Vinyl Matt
What about all the transport. Does that not make it worse for the environment?
This is factored in to the carbon footprint analysis.
Is there any route to re-use colour paint ?
There are schemes, such as Community RePaint, a paint re-use network, sponsored by Dulux, which collects and redistributes leftover paint. This benefits individuals, families, communities and charities in need at an affordable cost
